Rihanna is a well known music sensation, with multiple hit songs and popular albums. She's won nine Grammys, 13 AMAs, 12 BBMAs, and has set six Guinness World Records. In 2017, she also launched her own cosmetics, Fenty Beauty, often lauded for its inclusivity. At the beginning of 2020, it was reported that she split from her boyfriend of three years, Hassan Jameel.

ASAP Rocky is a rapper, music producer, and more who's been nominated and won many awards, including various BET Awards, MTV VMAs, and Grammys.

Rihanna and ASAP Rocky have known each other for quite a few years now. ASAP Rocky was featured on Rihanna's 2011 track "Cockiness," and in 2013, he joined Rihanna for her Diamonds World Tour to serve as an opening act for the U.S. dates. The two of them were also seen at a Paris Louis Vuitton fashion show in 2018. ASAP Rocky has attended Rihanna's annual Diamond Balls, and joined her at events like The British Counsel Awards in 2019. Most recently, Rihanna featured ASAP Rocky in her Fenty Skin campaign over the summer.