The former Real Housewives of New York star Bethenny Frankel is launching a new podcast entitled "Just B" with Endeavor Content, focusing on her journey to become a self-made mogul.

The reality star and businesswoman is turning to podcasting to interview guests and discuss all things branding, business and lifestyle. Confirmed guests include Mark Cuban, Netflix CMO Bozoma Saint John and UFC president Dana White.

Frankel is the founder of the multi-million dollar brand Skinnygirl, and she currently leads BStrong, a disaster relief organization. She also is set to host the HBO Max business reality show The Big Shot With Bethenny. Sharing advice from her extensive career, Frankel aims to take a unique view to taboo business topics including investing, fame, and parenting.

Just B with Bethenny Frankel will premiere in September 2020 and will be available on Spotify, Apple, and other listening platforms.